Abstract：Increasing household consumption has become a more and more significant phenomenon in Shenzhen city along with its rapid economic growth. This paper focus on the spatial decision making process of shopping behavior of Shenzhen residents. We use a series of indices to measure spatial decision-making process of consumer behavior, including preference index, cognitive index and assessment index of shopping location. Based on the survey on Shenzhen residents' consumption behavior, we analyzed the spatial decision process for different types of commodities and different levels of shopping centers. We also summarize main factors affection the spatial decision of shopping behavior of Shenzhen residents and major characteristics of this process.
柴彦威, 林涛, 龚华. 深圳居民购物行为空间决策因素分析[J]. 人文地理, 2004, 19(6): 85-88.
CHAI Yan-wei, LIN Tao, GONG Hua. SPATIAL DECISION MAKING PROCESS OF SHOPPING BEHAVIOR OF SHENZHEN RESIDENTS. HUMAN GEOGRAPHY, 2004, 19(6): 85-88.
